Wall’s | Silly Swap

Hot Pickle

In the peak of summer, Wall’s celebrated the sheer joy of eating ice cream with a pop-up experiential campaign in London’s Westfield in order to #unleashthehappiness and bring out their ‘inner Walls’ in  all sorts of silly and surprising ways. 

Crafting a single BTS edit as well as delivering 5 x bespoke social ads for TikTok and Instagram, that bring this core campaign theme to life via smart casting, clever scripting and on-set direction and production.