GSK | Sales Film

One Small Pixel

A short, infographic animation designed to explain the key roles that Sales Representatives and Medical Science Liaisons play in engaging with customers in the field of work, ensuring medicines are prescribed correctly and on time and enhancing customer’s lives.

Bringing to life GSK’s design brand guidelines with simple text design and animated iconography, the film clearly describes the challenges and opportunities that these important roles play within the organisation, whilst aligning their work with core brand values and corporate integrity.